Week 5 : Advertisement

Environmental Design however itself does relate to Media Innovation and both are linked with some similarities somehow. As from my personal point of view, advertising is one of the similarity that i am mentioned here. If i ask you guys what is advertising, sure a lot of people will think that advertising is actually the advertisement we see mostly from the TV, newspaper, magazines and so fort. But what if i ask you another way round, what advertising is mainly about and how deep we know the word advertising is???

What is advertising??

Advertising is paid communication through a non-personal medium in which the sponsor is identified, the message is controlled and normally persuasive in nature.

The slide that i copy from media innovation class

As for me, i've came across with an advertisement of a brand recently....i wondered did you guys here of the brand 'OLD SPICE'???

Old Spice has 71 years of experience helping guys improve their mansmells with deodorant, antiperspirant and fragrances.

And here are some of the videos i would like to share with you guys where their CREATIVITY hit to the TOP. I wondered how they manage to make it works??? Anyway, let us proceed to the video part^^